Framework for a DESD communication strategy in support of the UN decade of education for sustainable development

The following framework for a DESD Communication Strategy seeks to provide guidelines for different stakeholders to come together and work on a joint harmonious communication strategy, dedicated to furthering the exchange of information on ESD issues in order to: • share ESD information and resources between and among partners; • promote better cooperation among partners doing ESD work and create synergies; • reduce duplication of efforts in programme planning, design, and ESD advocacy; • strengthen individual partner's ability to help create a viable future by working together with others, with each partner contributing its own "piece of the puzzle". Minimum elements of a DESD communication strategy include an appropriate emphasis on: • dissemination of basic ESD information to all partners; • dissemination of available information sources pertinent to partners’ needs in ESD; • sharing prototype training materials, experiences of demonstration activities and related resources for testing, adapting and translating them to other cultural contexts; • dissemination of information about the experiences of project participants, emphasizing openness and clarity about problems encountered, in order to allow others to benefit from the lessons learned in practice.