UNESCO MIL CLICKS Social Media Innovation

MIL CLICKS is a way for people to acquire media and information literacy (MIL) competencies in their normal day-to-day use of the Internet and social media and to engage peer education in an atmosphere of browsing, playing, connecting, sharing, and socializing.

The acronym MIL CLICKS stands for Media and Information Literacy: Critical-thinking, Creativity, Literacy, Intercultural, Citizenship, Knowledge & Sustainability.

The objectives of this social media strategy are to use social media to:

1) Expose people to become more media and information literate and to

2) Raise awareness about the importance of media and information literacy.